Two Models for a Marketing Plan

This article will discuss two models for a marketing plan. One model is a “Minimum Viable Marketing Plan,” which discusses the bare minimum I would consider to be a marketing plan. The other is a “Full Marketing Plan,” which discusses all of the things I would think might be helpful. Of course, there are any … Read more Two Models for a Marketing Plan

Top Online Education Sites (MOOCs and SPOCs)

This article will cover some of my favorite online education sites. Check back occasionally! It will likely be edited as time goes on. Sites with an asterisk (*) are sites which can prove credentials, either through certificate issuance, integration with Degreed, or public viewing of profiles which can display course performance. Not having an asterisk … Read more Top Online Education Sites (MOOCs and SPOCs)

Intro to Email Fundraising Optimization

This article will discuss several tools, resources, and data-driven principals which will help optimize emails which are sent for purposes of raising money. Please note that while I do regularly send fundraising emails, I do not consider myself a professional fundraiser. Even so, the writers of the content I will be referencing vary much are … Read more Intro to Email Fundraising Optimization